In-person experiences, services keep shoppers coming back
While consumers consider retailers’ ecommerce convenience when choosing where to shop, physical experiences and amenities remain a key loyalty driver.
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Dangers of password-based loyalty programs
Attacks on loyalty programs are on the rise and it is concerning to retailers since they bear the costs of fraud in the form of lost dollars and trust.
Prada, YSL, Land Rover break top 10 most loved brand lists for first time
Toyota Corp.’s Lexus has wielded social media this past year to elicit favorable impressions from users, rising 31 spots in NetBase’s Top 100 Global Brand Love List.
Department stores’ emphasis on discounts causes indifference
Consumers’ interest in discounts has reached a plateau as shoppers become more concerned with quality, opening up opportunity for luxury brands.
Adventure travel is a universal passion among affluent consumers
“Adventure” is the new keyword in luxury travel as 86 percent of travel agents report that there has been an increase in adventure travel among their high-end clients.
Luxury must marry old-world service with new technology
The window of opportunity to leverage new technologies to reach best customers on a highly bespoke basis, tailored to buying history, interests, income and lifestyle, remains open. For how long is anyone’s guess.
Cartier, Mercedes lead rankings for luxury positioning
Consumer perceptions of French jeweler Cartier as the most timeless, high status and exclusive brand helped the house earn the top spot in an index of the most luxurious brands.
Gens X, Y seen as top driver for future Russian luxury growth: McKinsey
Most luxury executives in Russia are optimistic about the market’s outlook in the near future, with a new report from McKinsey finding that 85 percent expect to see growth in the next three years.
Asian luxury leisure travelers diversify interests: Agility
Travel has become one of the most important categories for high-net-worth individuals in Asia-Pacific, as spending on tourism exceeds that of luxury goods, according to a new report by Agility Research.
Delivering excellent retail experiences hinges on ease, emotion
NEW YORK – To succeed in today’s competitive retail environment, brands need to be fast, fearless and flexible, according to a Forrester analyst.