American Marketer was founded by Mickey Alam Khan, chairman/CEO of Napean LLC and an entrepreneur who has successfully launched and sold several brands across his career. Publications he has founded included industry leaders Mobile Marketer, Mobile Commerce Daily and Luxury Daily, complemented by more than a dozen conferences including FirstLook, Mcommerce Summit, Luxury FirstLook, Women in Luxury, Mobile Marketing Summit, American Marketer Summit, AMCX, LuxeCX and Women Marketing Leaders Summit. Mr. Alam Khan previously was editor in chief of eMarketer and DM News, and before that, foreign correspondent on Advertising Age.
MISSION
Making smart people smarter
FOCUS
American Marketer features thought-provoking, strategy-and-execution-oriented ideas and insights via executive summits and webinars for key decision-makers in marketing, retail, media and digital positions across leading corporations in all industry sectors. Its goal is to deliver the best ideas and insights in marketing. Please click here to read the founder’s note on American Marketer’s philosophy
TARGET
American Marketer targets senior executives and decision-makers at brands, retailers, publishers, ad agencies, market researchers and service providers
CONTENT
The platform comprises thought-leadership pieces from influential leaders in marketing, retail, media, digital and business, along with insightful webinars, conferences (executive summits), podcasts and awards. Content across all channels and mediums focuses on strategy, tactics, execution and measurement
FRANCHISE
The franchise includes AmericanMarketer.com, the American Marketer email newsletter, regular webinars, American Marketer Awards and events such as FirstLook: Strategy 2020 (Outlook for Marketers), American Marketer Summit: State of Marketing, Mcommerce Summit: State of Retail, AMCX: Customer Service and Women Marketing Leaders Summit
FORMAT
Webinars are hourlong and free, starting either at 2 p.m. ET or noon ET. Newsletters drop in the morning and late afternoon. Conferences typically run daylong, starting at 7:30 a.m. and concluding at 5:30 p.m.
FREQUENCY
Thrice-weekly newsletters, Web site, monthly webinars and annual awards in early December. Among the executive summits, FirstLook runs mid-January, American Marketer Summit in April, Mcommerce Summit in June, AMCX in September and Women Marketing Leaders Summit in late October
GOAL
To inspire and motivate marketers with innovative ideas and insights that help them grow their business
CONTACTS
Founder, editor in chief and publisher: Mickey Alam Khan, mickey@napean.com
Associate editor: Sarah Jones, sarah@napean.com
Lead reporter: Brielle Jaekel, brielle@napean.com
Editorial: news@napean.com
Sponsorships and advertising for webinars and events: ads@napean.com
Office address: 401 Broadway, Ste. 2302, New York, NY 10013
Tel: 212-334-6305
EDITORIAL CALENDAR for 2019-2020
Please click here to access the editorial calendar for 2019 and 2020. Dates, venues and topics are subject to change
SUBSCRIPTION
Please click here to subscribe to American Marketer newsletters or please copy this URL in your Web browser: https://americanmarketer.com/subscription-form/
SPONSORSHIP/ADVERTISING
Dedicated email drop to database (for webinar, events, awards and podcast promotions): $8,000 per drop
Sponsorship of American Marketer webinars or conferences such as FirstLook, American Marketer Summit, Mcommerce Summit, AMCX and Women Marketing Leaders Summit: email ads@napean.com for details on packages
OPINION PIECE AND COLUMN SUBMISSIONS
We welcome well-written, vendor-neutral articles and insightful analysis from marketers and industry experts. Please email Mickey at mickey@napean.com with a brief description of the contributed article idea.
Contributed articles should be 600 to 700 words in length and a deep dive into the approved topic within the advertising, marketing, retail, media or digital areas. Short sentences, short paragraphs and limited use of jargon are appreciated.
No hard sell or self-promotion and no reproduction of that article for other publications are allowed. We do not pay for contributed articles. All articles submitted to American Marketer are copyright of Napean.
The views reflected in the submitted article are the author’s and do not necessarily represent this platform’s opinion.
Turnaround time is two weeks from the time the idea was approved for an opinion piece.
The article should be submitted in a Microsoft Word document, with the author’s name, title, company, city, state and email address listed at the bottom. Please attach a high-resolution 300dpi JPEG color headshot of the author. Thank you.
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