American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions

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Apparel retailers need to look beyond the QR code
July 6, 2011
After burning books, will they burn computers – and smartphones?
July 5, 2011
Capturing the back-to-school mobile shopper
July 1, 2011

Handicapping the mobile payments battle
June 30, 2011
Amex exec: Luxury market has new, influential consumer base
June 29, 2011
The truth about mobile donations
June 29, 2011

Who cares about anything except iOS and Android?
June 28, 2011
BRIC markets key for luxury rebound: BCG
June 27, 2011
How to determine ROI on mobile marketing
June 27, 2011

6 SMS best-practice tips for brands and retailers
June 24, 2011
American Express cardmember spend up 25pc with improved customer experience
June 23, 2011
Consumer data should influence customer experience: Acxiom exec
June 22, 2011

Soaps, shampoos and the luxury hotel
June 21, 2011
US, Chinese consumers fuel British luxury rebound
June 20, 2011
The many ways of incorporating video on mobile
June 17, 2011

Affluent consumers’ luxury department store patronage stagnant: study
June 16, 2011
What you don’t know about mobile marketing will kill you
June 16, 2011
Why apps must be free
June 15, 2011

Personalizing the retail experience via mobile
June 14, 2011
Focus on the “why” of mobile commerce
June 13, 2011
Social influences retail consumers: study
June 10, 2011

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions