American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

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Determining retail point-of-sale investments with a measured approach
How AI can limit damage from fraudulent claims targeting luxury retailers online
Buyer signals that matter and how retailers can use them

Measuring the impact of holiday sales on US small business
Digital natives expect bricks-and-mortar stores to leverage more tech
Owning the customer experience in an Amazon-disrupted market

Men outspend women now on apparel and footwear. Is your store connecting with them?
Analyzing shrinkage and theft in bricks-and-mortar stores
7 critical areas for store-channel improvement

Lexus tops list of customer satisfaction for luxury dealership services: J.D. Power
Bergdorf Goodman is king of customer experience: Luxury Institute
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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now