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Thanks to outsourced knowledge, digital design and 3D printing, for the first time consumers can engage with the process of designing and producing customized jewelry.

Top brands are adopting machine learning practices to identify, predict and take action on trends affecting product or service development.

“Give me six hours to chop down a tree, and I will spend the first four sharpening my axe.” Thus said Abraham Lincoln.

Leading experts across different luxury sectors, advertising and marketing, retail, digital and technology were bold and insightful in where and how they saw the luxury business evolving.

Almost all content found online – and offline, for that matter – is subject to copyright protection. This means that the copyright for almost every pixel you encounter, whether graphic or text, is “owned” by someone else.

As modern brands and marketers struggle to remain influential and trustworthy themselves, influencers are in the unique position to help bridge the gap.

When simply saying sorry is not enough. Ask Dolce&Gabbana. And Messrs. Dolce and Gabbana.

The biggest challenges in 2019 are the traditional organizational structures and processes of luxury fashion brands, which do not allow them to be sufficiently nimble in the current consumer markets.

Today, AI is capable of market segmentation down to the individual, to the point where customizing offers and promotions occurs at the level of that individual shopper.

The Association of National Advertisers has urged the United States’ Federal Trade Commission to consider new federal privacy legislation to preempt state laws in response to the agency’s upcoming hearing on competition and consumer protection in the 21st century.

This year, shoppers have selected their smartphones as their bargain-hunting weapons of choice, rather than wandering their local neighborhoods to find the perfect deal.

Shoppers look to customer reviews to decide if they are going to choose a brand, and marketers follow them to better understand how their store is perceived.

According to recently compiled data, acquiring a new customer is five times more expensive than retaining an existing customer. Yet, 44 percent of companies admit they “have a greater focus” on acquisition, while a mere 18 percent focus on retention.

Rainer Zitelmann undertakes a groundbreaking study of the psychology of the super rich.

Messaging and conversational experiences are gradually transforming every aspect of the human-computer interface.

The Facebook-owned social network has been focused on building out its capabilities over the past few months, unveiling two new ecommerce-focused features in September and adding three more last month.

For too long the jewelry industry has been putting all its eggs in one basket – diamonds – ignoring the potential in pearls.

Pinterest trends are unlike anything else out there. This is what some of the world’s most style-inspired, parenting-passionate, well-traveled, food-smart people are dreaming about for the year ahead.

What can brands and the media firms they hire do to ensure that their attempts to use social media do not go bust – and that they do not have to bring suit to protect their interests and possibly collect back paid funds?

Luxury fashion’s biggest internal challenge is its outdated organizational structure.

Strengthening offline activities, engaging with millennial consumers and harnessing the power of homegrown KOLs is key for luxury brands operating in China.