Hennessy celebrates cognac anniversary with special tastings
LVMH-owned cognac house Hennessy is celebrating the 150th anniversary of one its most enduring spirits with a unique tasting experience and exhibition.
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The new rules of driving aspiration for luxury brands
“What you say is not as important as the bookcase behind you,” is a tagline of a Twitter account titled Bookcase Credibility. Bookcase Credibility was launched in April 2020 and has since amassed more than 105,000 followers.
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A reckoning is coming for retail: Get ready
The price for retailers over-building, overextending and overestimating their importance in the lives of customers has now come due after the disruption caused by the COVID-19 pandemic.
Bloomingdale’s launches Shop for Good for COVID-19 relief
Department store chain Bloomingdale’s is partnering with 12 local charities combatting the effects of COVID-19 as part of its biannual Fashionable Fundraiser.
Luxury consumers seek meaningful jewelry purchases: PGI
Positioning precious jewelry as personally meaningful purchases will encourage consumers as the industry looks to recover from the economic impact of the coronavirus pandemic, according to a new report from Platinum Guild International.
Disconnect exists between brand commitment and execution of diversity and inclusion initiatives
Even as many brands have taken a stand with Black Lives Matter and committed to more equitable hiring practices, there is a disconnect between intentions and actions when it comes to diversity and inclusion programs.
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We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world’s leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies.
Why you should not put partnership marketing on hold
What does partnership marketing look like in this new normal and how do we go about negotiating partnerships when we cannot even shake hands?
NRF shares concerns over economic recovery as COVID spreads
The National Retail Federation is warning that the economic recovery in the United States remains fragile because of rising coronavirus cases across the country.