July 27, 2018
Altagamma's conference explores the future of design. Image credit: Altagamma
Italian luxury organization Altagamma is investigating the rapid evolution happening in consumer behavior and culture through an upcoming conference.
The inaugural Next Design Perspectives will be held on Oct. 30 in Milan, bringing together speakers from the worlds of design, architecture, media and more to figure out the present and the future. Luxury is going through a period of rapid evolution, forcing business leaders to adapt for the future.
Future focused
Altagamma is bringing its concept for Next Design Perspectives to life with partners Agenzia ICE and Fiera Milano. The event will also be sponsored by Salone del Mobile, the Triennale di Milano and the Comune di Milano.
The conference will include session topics conceived by Altagamma and forecasting group WGSN. Altagamma also consulted a committee of industry leaders to help shape the event, including Dario Rinero from Poltrona Frau Group.
Moderators Paola Antonelli from MoMA, Tony Chambers from Wallpaper* magazine and Anja Cronenberg from Vestoj will lead speakers through conversations about issues such as digitization and sustainability.
New Design Perspectives Teaser
Other luxury-focused events aim to tackle the subject of the changing world.
Italian fashion label Prada is teaming with the Yale School of Management and Politecnico di Milano School of Management to explore how digital intersects with sustainability.
On Nov. 28 in Milan, Prada will gather executives and students for a “Shaping a Sustainable Digital Future” conference. This is the second of Prada’s future-focused events, as the brand seeks to create a conversation around sustainability (see story).
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