American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Dave Charest

news@napean.com

Chinese New Year do’s and don’ts for luxury brands and retailers
Payments: The last mile of online customer intimacy
Why do hotels always end up with mobile in room 101?

Reviewing SMS and MMS retail holiday marketing
Luxury in India: Top 10 trends for 2016
9 tips for designing smart watch apps

Android’s great untapped marketing potential
Nation’s highest-potential shoppers are turning away from the mall
Mobile’s biggest opportunity is not advertising or an app

Best practices for advertising in mobile commerce
5 ways your brand can be authentic
Issues with ad blockers, opt-ins, apps and HTML5 in 2016

Market turmoil in China: What’s in store for 2016?
Predictions for mobile proximity and beacons in 2016
How brands must adapt to shifts in digital marketing

Adaptive mobility at CES
6 tech trends to look out for at CES and beyond
Top 10 mobile marketing trends for 2016

4 industries primed for mobile disruption
Luxury brands’ boutique mindset a barrier to sales
Social: Shouting so loud, we lose our voice

LATEST HEADLINES
MOST POPULAR
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now