Sections
Home
Industries
Opinion
Events
Resources
Subscribe
Research, insights and analysis for CMOs, brands and retailers
Most Popular
Subscribe
About
Subscribe Now
New York,
Home
Industries
Opinion
Events
Resources
AM Test Article
Green is the new black: Backing the Fashion Pact
Seabourn extends UNESCO alliance in preservation push
Owning the customer experience in an Amazon-disrupted market
Year of the Rooster luxury items: Hit or miss with Chinese consumers?
Luxury brands need to change their marketing strategy for India
Natalie Portman, Rihanna join Dior in declaring what they would do for love
Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
In today's crowded fashion world, quality beats quantity: Jason Wu
Brands celebrate International Women's Day with events and promotions
Home
Industries
Apparel and accessories
Arts and entertainment
Automotive
Consumer electronics
Consumer packaged goods
Education
Financial services
Food and beverage
Fragrance and personal care
Government
Healthcare
Home furnishings
Jewelry
Legal and privacy
Luxury
Marketing
Media/publishing
Nonprofits
Real estate
Research
Retail
Software and technology
Special Reports
Sports
Telecommunications
Travel and hospitality
Opinion
Blog
Classic Guides
Columns
Editorials
Letters
Q&A
Strategy
What's Keeping You Up at Night
Events
American Marketer Awards
AMCX: American Marketer Customer Experience
Consumer Marketing Forum
Future of Marketing Forum
Marketers to Watch
Women Marketing Leaders Summit
Webinars
Resources
About us
American Marketer Advisory Board
Contact
Editorial calendar
News and columns tips
Newsletter archive
Subscribe
Cory Treffiletti
[email protected]
Learning at the intersection of gaming, video and the cloud
October 19, 2015
Digitizing stored value: Apps and wallets, wallets and apps
October 16, 2015
Screen-agnostic hogwash
October 14, 2015
What is a mobile marketing platform – and why a brand needs one
October 13, 2015
Case for first-party data in a third-party world
October 12, 2015
Getting the most out of holiday retail campaigns
October 8, 2015
How brands can identify an audience to drive from awareness to transaction
October 7, 2015
10 new trends in fashion retail
October 6, 2015
Native app or mobile Web: Where do consumers spend more money?
October 5, 2015
3 factors that deliver better ROI for mobile commerce
October 1, 2015
5 tips to prepare for the mobile holiday shopping season
September 30, 2015
What are retained versus acquired app users really worth?
September 28, 2015
Making the most of mobile 2FA
September 25, 2015
5 W’s of digital marketing
September 24, 2015
Mobile experience is key as messaging apps evolve into mini-platforms
September 23, 2015
How brands and retailers can improve their mobile marketing efforts
September 22, 2015
Digital experiences are transforming luxury retail
September 21, 2015
Why chat messaging apps are a location-based alternative to geofencing
September 21, 2015
6 key reasons why a new app fails
September 18, 2015
Why adaptive Web design is superior to responsive for mcommerce
September 16, 2015
New in-store shopping experience: How retailers can drive sales with apps
September 14, 2015
« Previous articles
Newer articles »
LATEST HEADLINES
Why your TV budget needs a partner
5 common CRM mistakes to avoid making at all costs
Free-trade deals with US, EU turn India into superhighway for global luxury
Make your content AI-citable: New rules of structure, social and signals
How AI is transforming marketing measurement
5 trends that will define small-business marketing in 2026
How to get point-of-sale display right for retail expansion
Tech, customer-focused marketing key to growth in 2025
4 tips on how marketing can help overcome holiday challenges
IP options to protect products in fashion
MOST POPULAR
AM Test Article
Green is the new black: Backing the Fashion Pact
Seabourn extends UNESCO alliance in preservation push
Owning the customer experience in an Amazon-disrupted market
Year of the Rooster luxury items: Hit or miss with Chinese consumers?
Luxury brands need to change their marketing strategy for India
Natalie Portman, Rihanna join Dior in declaring what they would do for love
Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
In today's crowded fashion world, quality beats quantity: Jason Wu
Brands celebrate International Women's Day with events and promotions