Cory Treffiletti

[email protected]

How a narrow marketing focus undid BlackBerry’s consumer appeal

July 19, 2012

Making the case for SMS marketing over email

July 18, 2012

Impact of mobile devices on ecommerce

July 17, 2012

Mobile image technology: Revolutionizing mobile transactions

July 13, 2012

Can BlackBerry exploit its own distinctive market for mobile ad inventory?

July 12, 2012

Real-time mobile-social amplification key for brands

July 11, 2012

Mobile devices influence consumer decisions at local levels

July 10, 2012

Mobile and CRM: Time to turn up the volume

July 9, 2012

Public relations in a mobile world

July 6, 2012

Big Brother is alive and well – and he’s now your BFF

July 5, 2012

Updating the relationship between viewers, brands and broadcasters

July 3, 2012

Delivering ad campaigns to every type of device

July 2, 2012

SMS bridges online and offline worlds

June 29, 2012

4 main technologies underlying mobile commerce apps

June 28, 2012

Book excerpt: Meta-luxury: Brands and the Culture of Excellence

June 27, 2012

5 secrets of successful mobile app developers

June 26, 2012

How Verizon’s new data pricing scheme affects mobile marketers

June 25, 2012

Where luxury retailers need to look for digital talent

June 22, 2012

Mobile addiction: Why we cannot put down our devices and 7 ways brands can tap into the fix

June 21, 2012

Smart push notifications make for smarter mobile marketing

June 20, 2012

Social product showcases: Window displays in a Pinterest world

June 19, 2012