American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

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Sustainability key in transition from conspicuous to considered consumption
Mercedes, Lexus rated as most emotionally intelligent luxury auto brands
Beauty industry booming, but evolving: Fashionbi

Proximity, price lead loyalty for store selection criteria: report
Tapping India’s luxury potential amidst business and creative disruptions
Creating holiday experiences in-stores will be vital this season

Influencer marketing shows no signs of slowing: Shareablee
Virtual influencers gaining ground, but lack of authenticity proves challenging: Fashionbi
Mobile shopping and in-app sales on the rise: Criteo

Financial advisors will remain an important factor for ultra-wealthy
Luxury home sales continue to break price records: report
US tariffs on China may adversely affect fashion business

Holiday sales poised for 4pc growth amid broader retail rise
Private jet travel to become more accessible, tech-savvy
Homeowners turn to additional properties for returns: Savills

Luxury SUV sales continue to soar
Millennials, Gen Z are future of the diamond industry: De Beers
Luxury business remains wary despite strong H1 2018: Savigny

Michael Kors, Ralph Lauren own greatest share of luxury online traffic
Future homeowners migrating away from coasts: Redfin
How to optimize influencer marketing

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now