Marketing

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Chatbots fulfill promise as 65pc of consumers interact with brands: report

June 30, 2016

Ads on newspapers’ sites garner most favorable consumer reaction: report

June 28, 2016

High-net-worth individuals’ assets to pass $100tn by 2025: Capgemini

June 24, 2016

HENRYs provide answer to retail’s slowed growth: report

June 22, 2016

WeChat offers underused direct-marketing possibilities for brands: L2

June 20, 2016

Native social ads grab bigger slice of location-targeted ad spend: report

June 17, 2016

Millennials more motivated by deals, service than retailer values: report

June 16, 2016

Asian consumers’ preferred travel destinations reveal retail expansion opportunities

June 15, 2016

Ecommerce growth will slow over next 3 years: BCG

June 14, 2016

Mercedes-Benz boasts top dealer service satisfaction among premium automakers

June 10, 2016

Discipline and digital drive growth as consumers begin dictating relationships: Deloitte

June 9, 2016

Rise in luxury sector interest has made way for sharing economy comfort: report

June 7, 2016

Customization programs reinvent haute couture concept for wider audience

June 6, 2016

Asia prospers, signs of life in Latin America and Africa for retail potential: report

June 6, 2016

Smart cities make strides, London displaces New York as most potent city: report

June 2, 2016

Retailers’ personalization efforts fall short of consumer expectations

June 2, 2016

Chinese travelers want personalized service, embracing experiential: report

June 2, 2016

Luxury ad spend increases will be driven by US, Chinese markets: report

June 1, 2016

Men more likely jewelry purchasers, women more goal-oriented: Shullman

May 31, 2016

50M emerging consumers accessible though entry-level products: Bain

May 27, 2016

Luxury market pattern to continue for foreseeable future: Bain

May 24, 2016