American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Chief experience officer role surges in importance, but to whom to report?
February 13, 2020
Louis Vuitton x NBA: Good play or a step out of bounds?
February 12, 2020
Automation of management jobs on horizon
February 11, 2020

Gen Z women most brand loyal: report
February 11, 2020
China’s outbound tourism potential after the coronavirus issue is tackled
February 11, 2020
Marketers’ access to data is being seriously impeded
February 10, 2020

When authentic watches turn into counterfeits: The Rolex case
February 7, 2020
Wealthy spend more in areas with greater income inequality
February 7, 2020
China’s affluent consumers redefining the meaning of luxury
February 6, 2020

It is time for the retail industry to challenge the tech titans
February 6, 2020
Sephora, Four Seasons, Dior and Chanel lead in luxury CX: Brandwatch
February 5, 2020
Off-White, Gucci and Balenciaga are Lyst’s hottest brands of Q4 2019
February 5, 2020

Sephora’s already-great Beauty Insider loyalty program is getting even better
February 5, 2020
Changing Indian luxury landscape: What it means for luxury brands
February 4, 2020
European luxury sector, at $880B in annual revenue, represents 4pc of EU’s GDP
February 4, 2020

What is next for Harry and Meghan’s Sussex Royal brand?
February 4, 2020
Viral moments, values help brands stand out at fashion weeks
January 30, 2020
Embrace the new 4Ps: Evolution of the 2020 consumer
January 30, 2020

Louis Vuitton takes lead position as most valuable French brand
January 29, 2020
What millennials are looking for to decorate their homes
January 29, 2020
We are in the middle of experience wars
January 27, 2020

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MOST POPULAR
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions