American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now
Luxury brands focus on hospitality for Art Basel Hong Kong
Instagram is influencing bridal market trends
Television is a losing channel

Brexit could cause British affluents to take their investments abroad: report
Tamara Mellon aims to spark conversation around Equal Pay Day
Inclusivity, authenticity win over modern beauty buyers

Chinese KOLs generate more than 23M impressions at SIHH
Wealth management firms have to rethink operations in modern age
Luxury brands aim to mobilize consumers for World Water Day

Asian millionaires looking to spend on travel, hard luxury goods
High-end watchmakers leaving untapped omnichannel opportunities
What brands, advertisers and influencers can learn from #FyreFestival

Millennial, Asian outreach boosts value of Italian luxury brands
Smartwatches driving timepiece growth in US
Gucci’s UK search volume up as brand cultivates millennial loyalty

Targeting, uniqueness and clienteling in evolving luxury retail
Piaget digs into gold in Art Dubai exhibit
Retailers leverage FOMO, customization for experiential push: Fashionbi

WatchTime goes West with consumer-centric show
Gucci launches scholarship, nonprofit fund aimed at diversity
Omnichannel retail gives fraudsters more opportunities

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now