American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now
Wellness is so pervasive even burial industry will be impacted
Digital KPIs for a transforming luxury landscape
Ulysse Nardin backs ocean awareness mission

Luxury fashion ecommerce spending on the rise
Retailers catching up to consumers’ digital expectations
London real estate market showing resilience: Knight Frank

Primary importance of secondary meaning in securing powerful trade dress protection
Paris aims to combat environmental crisis with new initiative
Luxury fashion market continues to shift towards consolidation: Fashionbi

Photos from Luxury Firstlook 2019
Opposing virtual influencers and “real” influencers is wrong: Why Lil Miquela and Shudu are here to stay
Maserati follows affluent crowd to wintry destinations

Millennial families represent travel marketing opportunity
Affluent millennial men are “luxury lushes”: Ipsos
New home sales on a downswing: Redfin

9 winning factors in retail store growth
LVMH reveals ending dates for the Prize for young designers
Quality, emotional connections influencing affluents’ purchase decisions

Mobile video still dominant as engagement tool online: report
New! Luxury Daily’s State of Luxury 2019 report: Prosperous year, but dark clouds
5 shopper expectations that retailers must consider

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now