Published: September 27, 2018
NEW YORK – While many start to fear that “retail is dead,” according to Deloitte numbers in the economy show a positive economic environment, alluding to a retail renaissance rather than a death.
Published: September 27, 2018
Luxury buyers want the brands they use to reflect their concerns and aspirations for a better world.
Published: September 26, 2018
German automaker Mercedes-Benz is considered the most emotionally intelligent premium automotive brand among affluent U.S. consumers, driven in part by the quality of its vehicles.
Published: September 25, 2018
The global beauty market is growing and is on pace to reach a value of more than $800 billion in the next five years, propelled by consumers’ appetites for innovative skincare and fun, new products.
Published: September 25, 2018
When it comes to bricks-and-mortar shopping, consumers’ decisions are driven more by convenience than by brand loyalty.
Published: September 25, 2018
India is a long-term play. A luxury marketer needs to be patient, keep controls in place and let the brand–customer relationship evolve.
Published: September 24, 2018
As the holiday season is expected to see a healthy spend from consumers, luxury marketers need to attract gift shoppers with an emphasis on experiential retail that ties into the holiday spirit.
Published: September 24, 2018
More brands are turning to influencers to authentically connect them to new audiences as influencer engagement increases, with more room to grow.
Published: September 24, 2018
U.S. fashion label Michael Kors is celebrating the fifth anniversary of Watch Hunger Stop, its anti-hunger initiative that partners with the United Nations World Food Program.
Published: September 21, 2018
The Madison Avenue Business Improvement District is teaming with American Ballet Theatre for a weeklong dance celebration.