Youthquake: Off the scale

Published: July 26, 2017

The next generation of customers is set to redefine luxury and change the way premium brands do business. 

New kind of prestige: Ueber-brands

Published: July 25, 2017

Old rules of prestige brand making – price, provenance, precious materials – are still present, but new ones have established themselves next to them, sometimes in defying opposition.