Givenchy gets personal in Audrey Hepburn-themed fashion exhibit
French fashion house Givenchy is paying tribute to the friendship between its founding couturier and actress Audrey Hepburn with an exhibition in The Hague.
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The next evolution of influencer marketing
The influencers are at a stage now where they are operating as their own brand with thousands – often millions – of followers who recognize their content and personalities.
Streetwear influence undeniable as LVMH names design prize shortlist
France’s LVMH has named the 21 designers culled from approximately 1,200 candidates from 90 countries in the running for the fourth annual LVMH Prize for Young Fashion Designers.
Swarovski to tout craft, sustainability during Hollywood’s biggest night
Precision-cut crystal maker Swarovski is bringing conscious luxury to the Oscars’ red carpet with the debut of Atelier Swarovski’s first fine-jewelry line.
The economics of mobile retargeting
Maximizing the value of an existing customer base is increasingly important due to the growing penetration of global smartphones, the higher adoption and usage of mobile commerce, and the enhanced competition for global inventory.
Data is the lowest form of management
Without interpretation and application, decision-making by data leads to inefficient use of resources, wrong conclusions and poor execution.
Why luxury brands look to affinity marketing
The luxury industry is currently experiencing fluctuation in the face of mass digitization and shifting customer attitudes.
Parsons fashions couture course after Norman Norell archives
The New School’s Parsons School of Design is teaming up with Parlux and Neiman Marcus for a couture curriculum that redesigns historic looks.
LVMH launches Innovation Award to give startup luxury entry point
French conglomerate Moët Hennessy Louis Vuitton is seeking innovations that will help move the luxury industry forward with the creation of a prize for young businesses.
Political statements are trending as fashion week takes on current events
With an increasingly divisive political climate, designers and the greater fashion community are using their public platforms to advocate their views.