Gucci streamlines culture of inclusion, diversity in nonprofit partnership
Kering’s Gucci is enhancing its values of inclusion and diversity by becoming a Parks – Liberi e Uguali member.
Kering’s Gucci is enhancing its values of inclusion and diversity by becoming a Parks – Liberi e Uguali member.
Personalizing interactions with consumers provides proven benefits to a company’s bottom line, but many marketers find that organizational silos get in their way of delivering a truly individualized experience.
Consumers are blocking mobile ads, ignoring 80 percent-plus of all emails, and they do not have the time or inclination for voice calls, which are now seen as intrusive.
The global cognac market is expected to see strong continual growth in the coming years, driven by increased consumption in the China, the United States and the United Kingdom, according to a report by IWSR.
Wealthy individuals’ patronage of the arts has led luxury houses to support artists, writers, musicians and filmmakers through branded platforms as a method to further connect with the sentiment of their core consumers.
Italian automaker Ferrari is one of the few luxury brands to have increased production, and therefore revenue, without sacrificing its exclusivity, according to Brand Finance.
Forrester Research predicts that purchases from mobile devices will double by 2020 to reach $250 billion-worth of transactions by the end of the decade.
French conglomerate Moët Hennessy Louis Vuitton is inviting a new perspective on one of its commonly used materials through contemporary art.
German watchmaker Glashütte Original is marking its seventh year of partnership with the Berlinale by establishing and funding a new documentary prize.
The population of United States households with $1 million or more in investable assets grew 4 percent last year, according to new research from Phoenix Marketing international.