Jaguar proclaims XE’s greatness in rival model matchup
British automaker Jaguar is pitting its XE model up against the competition in a rivalry test drive event.
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To shrink or not to shrink: Responsive vs. adaptive mobile design
A recent Pew study found that one out of every three American adults today owns a tablet, up from just 3 percent in May 2010. More importantly, 40.6 percent of buyers consult multiple channels — from Web sites and traditional catalogs to smartphones, tablets and stores — before buying big-ticket home retail items.
Brexit boosts London to top international destination for US tourists
U.S. travelers are looking favorably at London, with the British city the most popular international destination for the rest of the year.
Luxury email unique opens, click-throughs down in Q2
Despite sending more emails this past quarter than for the same period in 2015, open rates and transactions barely moved.
One year after the Digital Advertising Alliance’s mobile privacy guidance
The actions taken since then provide both a warning and a roadmap for marketers on how to ensure that they are in full compliance with their privacy obligations in the mobile space.
Thoughts on Oculus, the Westfield World Trade Center mall in New York
There is no doubt: the architecture is spectacular and there are a number of high-end interesting stores. But is that enough?
Apple, app-ification and the power of chatbots
Undoubtedly, chatbots are becoming increasingly pervasive, and they will continue to optimize how publishers and brands communicate and develop relationships with their audience.
What to look for when buying your first luxury watch
Luxury watches are like the vehicles of the fashion industry. Once paid for, there is a high probability of depreciation.
Organically shared Facebook content is the new marketing
How can brands leverage text and email marketing to encourage their loyal followers and fan base to help spread the word and elevate favorable, organic content to their friends and followers on Facebook?
Vogue Paris advocates for fashion’s future with festival launch
Condé Nast-owned Vogue Paris is calling on fashion enthusiasts to partake in the first edition of the Vogue Fashion Festival in Paris Nov. 4-5.