The luxury antifraud experience for luxury buyers
There is no industry where the essential tension of online fraud prevention is more apparent and more pressing than luxury goods.
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Trump brand premium has vanished since announcing presidential candidacy
Condominiums bearing the name of Donald Trump no longer see a boost in market performance, according to research from real estate brokerage firm Redfin.
How luxury brands engage the mobile-savvy customer
No omnichannel technology can replace the effect of stellar face-to-face customer experiences provided in stores, where the majority of consumers still do their buying.
Yes, app marketers, you do need a message center
Applications that employ push notifications drive more than twice as much usage as apps that do not. App users are your most profitable customers. So it only makes sense to ensure that notifications are both seen and retained.
China’s luxury goods increase in price as affluent classes swell
China’s luxury consumer price index’s rate of increase is at a five-year high, according to a report from Hurun.
88pc of marketers invest in mobile to match escalating demands: report
With marketers across multiple industries recognizing that their mobile experiences are falling short of customer expectations, 88 percent plan to invest in mobile this year, according to a new report from PointSource.
Big mistakes that app marketers make daily
If you are a marketer or retailer with applications, I have some bad news for you.
What is wrong with your mobile loyalty program and how to fix it?
Somewhere in that moment of truth between what the customer expects and what your app offers, the ball gets dropped. The experience breaks down and fails to deliver.
Four Seasons Macau gathers newly engaged for wedding planning bootcamp
Four Seasons Hotel Macau, Cotai Strip is helping brides- and grooms-to-be plan their nuptials with an upcoming Wedding University.
Engage consumers in micro-moments with relevance, visibility
Consumers’ attachment to their smartphones presents a key opportunity for brands if they know how to leverage mobile-optimized marketing mediums, according to a report from Fashionbi.