Michael Kors, Ralph Lauren lead in online market share: PM Digital
Mobile devices now account for the majority of traffic to luxury brands’ ecommerce sites, according to a new report by PM Digital.
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Print advertising dip may show signs of weak titles, not shrinking market
Since September 2014, fashion brands have increased digital advertising by 53 percent while decreasing print placement by 2.3 percent, according to a new report by MediaRadar.
DFS joins Singaporean independence fete with duty-free exhibition
For the month of November LVMH-owned luxury travel retailer DFS Group is raising a glass in celebration of Singapore’s 50th anniversary.
Four Seasons and Waldorf Astoria team up to feed homeless
Four Seasons Hotel New York and Waldorf Astoria New York are working together to extend holiday cheer to the underprivileged.
Navigating a new path to purchase
The role of mobile devices in the path to purchase has fundamentally changed how shoppers are using their mobile devices, both at the beginning of their purchase funnel and for research, and even while consumers are inside of a bricks-and-mortar store.
LVMH offsets carbon footprint through $5.8M fund
French conglomerate Moët Hennessy Louis Vuitton is investing in the environment with the creation of a group-wide fund aimed at reducing the impact its operations have on the planet.
5 app marketing tips for the holidays
Given the hectic holidays – and the reality that mobile now accounts for more than half of all digital spend – you are likely already in the midst of some important campaign planning.
Kering Foundation, Stella McCartney urge social following to #BeHerVoice
The Kering Foundation is continuing its efforts to combat violence against women for the fourth consecutive year.
Saks to put deep freeze on flagship’s facade for holiday light show
Department store chain Saks Fifth Avenue is transforming its New York flagship into a “winter palace” for the 2015 holiday season.
Dior links past and present for Guggenheim International Gala coverage
French atelier Christian Dior celebrated art, the first love of its founding designer, with a two-night gala held at New York’s Solomon R. Guggenheim Foundation.