App agility: Why marketers need to empower employees with intelligent mobile apps
When it comes to developing empowering employee applications, marketers seem to struggle. Why is this?
When it comes to developing empowering employee applications, marketers seem to struggle. Why is this?
Precision cut-crystal maker Swarovski is keeping its fans informed by sharing two behind-the-scenes videos of the brand’s involvement in the latest high-fashion retrospective exhibits.
Most automakers have experienced the media scrutiny and consumer concern of vehicle recalls, but according to J.D. Power 2015 U.S. Customer Service Index Study, owner satisfaction is higher on a recall visit as compared to a repair visit.
From that day onwards, consumers will be less likely to find your site on the search engine. Unless something soon is done about it.
Most brand and media sources reach aspirationals – those who can sample the lifestyle, but not really live it.
Superior quality, craftsmanship and customer service are among the top qualities expected for luxury brands by affluent consumers across every generation, according to a new report from The Luxury Institute.
Marketers have been stuck on desktop, unable to build a reliable bridge to mobile that would allow them to justify mobile spend during this period where the mobile conversion gap is real.
Fairmont Hotel Macdonald in Edmonton, Alberta is bringing together both locals and guests for the unveiling of a LEGO replica of the property.
Italian label Giorgio Armani is continuing to champion UNICEF’s Tap Project through special beauty products.
Toyota Corp.’s Lexus is giving consumers a multi-sensory experience through an upcoming exhibit during Milan Design Week.