March 25, 2015
Mandarin Oriental Geneva and Hublot are teaming together for a watchmaking hotel package that gives guests a behind-the-scenes tour of the watch brand's workshop.
Valid through the end of the year, the package allows guests to gain insight about the Swiss watch industry. Luxury hotels continue to create experiences that enable guests to immerse in local cultures.
Mandarin Oriental Geneva’s Suite Luxury of Time package includes a two night's stay in the Junior Terrace Corner or Deluxe Suite.
Guests receive round trip limousine transfer from the airport and to and from the Hublot atelier. Once at the watchmaker’s headquarters, guests receive a two hour privately guided tour and a one hour “Watch Academy” workshop with Master Horlogers.
Hotels that take in cultural aspects of its location appeal to guests looking for a special experience.
For example, Four Seasons Hotels and Resorts’ Beverly Wilshire, let consumers step inside the 1990 film “Pretty Woman” with a weekend room package.
“Pretty Woman for a Day” let guests retrace the steps of Julia Roberts’ character in the movie, including shopping on Rodeo Drive and staying in the presidential suite at the hotel, where the movie was filmed. Allowing guests to live in a romantic comedy for a weekend will likely create strong memories associated with the hotel (see story).