American Marketer

Marketing

Photos from Luxury Marketing Forum 2018

October 8, 2018

Luxury Daily editor in chief Mickey Alam Khan moderates fireside chats with Sue Phillips, Lisa Koenigsberg and Marie Driscoll

 

On Wednesday, Sept. 26, Luxury Daily held its inaugural Luxury Marketing Forum, focused on the theme 3D: Digital, Dialogue and Data.

The day-long conference, organized by Luxury Daily, was held at UBS' New York headquarters. During the event, speakers and attendees discussed major themes in luxury marketing today, from engaging Chinese tourists to reaching the evolving affluent consumer.

Here are some of the best photos from Luxury Marketing Forum:

Seth Rutman, vice president for wealth management, JPR Group, UBS Financial Services, gave opening remarks

Robert Samuels, executive director – equity sector strategist Americas at the UBS Wealth Management Chief Investment Office, spoke about changes in shopping behavior

Martin Shanker, president of Shanker Inc., explained how sales associates should evolve with consumer changes

From left, BIScience's George Pappachen, North Carolina State University's Kristie McGowan and Alberto C. Milani of Berkshire Hathaway’s Richline Group and the Italy America Chamber of Commerce, on a panel about data-driven marketing

Bob Shullman moderating the data-driven panel

Ken Nisch, chairman of JGA, presented about in-store experiences

Preeti Pincha, leader-customer strategy at Deloitte Consulting, spoke about the "retail renaissance"

Michael Becker, managing partner of Identity Praxis, pointed to how privacy will soon be a luxury good

Milton Pedraza, CEO of the Luxury Institute, covered some key marketing trends across sectors

Morin Oluwole, head of luxury at Facebook and Instagram, discussed how the social network is responding to consumer behavior

Rania V. Sedhom, managing partner of Sedhom Law Group, addressed the key legal issues facing marketers

Sana Carlton, group senior vice president of Kantar Millward Brown, shared research about the top luxury brands

David Becker, CEO of Attract China, described how brands can reach Chinese travelers