Sections
Home
Industries
Opinion
Events
Resources
Subscribe
Research, insights and analysis for CMOs, brands and retailers
Most Popular
Subscribe
About
Subscribe Now
New York,
Home
Industries
Opinion
Events
Resources
AM Test Article
Green is the new black: Backing the Fashion Pact
Seabourn extends UNESCO alliance in preservation push
Owning the customer experience in an Amazon-disrupted market
Year of the Rooster luxury items: Hit or miss with Chinese consumers?
Luxury brands need to change their marketing strategy for India
Natalie Portman, Rihanna join Dior in declaring what they would do for love
Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
In today's crowded fashion world, quality beats quantity: Jason Wu
Brands celebrate International Women's Day with events and promotions
Home
Industries
Apparel and accessories
Arts and entertainment
Automotive
Consumer electronics
Consumer packaged goods
Education
Financial services
Food and beverage
Fragrance and personal care
Government
Healthcare
Home furnishings
Jewelry
Legal and privacy
Luxury
Marketing
Media/publishing
Nonprofits
Real estate
Research
Retail
Software and technology
Special Reports
Sports
Telecommunications
Travel and hospitality
Opinion
Blog
Classic Guides
Columns
Editorials
Letters
Q&A
Strategy
What's Keeping You Up at Night
Events
American Marketer Awards
AMCX: American Marketer Customer Experience
Consumer Marketing Forum
Future of Marketing Forum
Marketers to Watch
Women Marketing Leaders Summit
Webinars
Resources
About us
American Marketer Advisory Board
Contact
Editorial calendar
News and columns tips
Newsletter archive
Subscribe
Lynne Laba
[email protected]
How Gucci and Chanel are going mobile to enhance customer experience
July 12, 2019
How to fix the problem in department stores
July 9, 2019
Tiffany’s 6-prong strategic plan for growth
July 8, 2019
Most powerful marketing words your brand should use
July 5, 2019
Pre-owned luxury comes into its own as new retail channel
July 2, 2019
FTC enforcement highlights compliance with Consumer Review Fairness Act
June 21, 2019
5 tips to help with your presentations
June 17, 2019
Single worst brand-building mistake a company can make?
June 10, 2019
Must-know basics of copyright law for the luxury business
May 30, 2019
Year of GDPR: Looking back and to the future
May 29, 2019
Contextual content strategy: Lexus’ approach to personalization
May 21, 2019
What is your data worth? Coffee and croissant? How about a job?
May 14, 2019
Luxury brands need to change their marketing strategy for India
March 1, 2019
Ad fraud is rapidly evolving – and the threat is serious
February 28, 2019
Time for luxury to adopt blockchain
December 6, 2018
New York’s Madison Avenue eyes post-90s generation Chinese business
December 5, 2018
Dolce&Gabbana’s recent China scandal: Customers wear your brand values
December 4, 2018
Why healthcare practices should keep doors open during the holidays
December 3, 2018
Hard sell will not sell: Brands need new approach for luxury consumers
November 30, 2018
War of our words
November 29, 2018
Rethinking fashion’s transparency game plan
November 27, 2018
« Previous articles
Newer articles »
LATEST HEADLINES
How to get point-of-sale display right for retail expansion
Tech, customer-focused marketing key to growth in 2025
4 tips on how marketing can help overcome holiday challenges
IP options to protect products in fashion
5 steps leaders can take to unleash their team’s strengths
How to manage political discussions in the workplace
Exploring the cultural cost of Black business acquisitions
Determining retail point-of-sale investments with a measured approach
How to balance CX with EX
5 reasons to advertise on TikTok
MOST POPULAR
AM Test Article
Green is the new black: Backing the Fashion Pact
Seabourn extends UNESCO alliance in preservation push
Owning the customer experience in an Amazon-disrupted market
Year of the Rooster luxury items: Hit or miss with Chinese consumers?
Luxury brands need to change their marketing strategy for India
Natalie Portman, Rihanna join Dior in declaring what they would do for love
Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
In today's crowded fashion world, quality beats quantity: Jason Wu
Brands celebrate International Women's Day with events and promotions