American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Events

Gucci responds to sweater backlash with diversity initiatives
JD.com, British Fashion Council join for international fashion platform
Luxury brands spotlight artistic appreciation at Frieze Los Angeles

JennAir turns to midcentury festival in modernization move
Could Prada’s move to amplify diverse voices solve fashion’s racial blindspot?
Rolls-Royce expands apprenticeship program

Stella McCartney joins Farfetch’s startup program
Madison Avenue focuses on tradition for Chinese New Year celebration
L’Officiel spotlights important causes from partners

British Fashion Council democratizes fashion week with consumer-facing event
Dior plays up British connections in large-scale exhibition
Ulysse Nardin backs ocean awareness mission

Paris aims to combat environmental crisis with new initiative
Photos from Luxury Firstlook 2019
Maserati follows affluent crowd to wintry destinations

LVMH reveals ending dates for the Prize for young designers
Catherine Deneuve’s YSL wardrobe fetches $1M
Advisors help travelers wade through options: Travel Leaders Group CEO

Trust, transparency crucial to today’s travelers
Kering, Tesla, L’Oreal named among top sustainable companies
New affluent culture centers on freedom, self-expression: Team One

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now