American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Events

Land Rover invests in rural entrepreneurship
Register now: Women in Luxury conference New York, May 9
Register now: Women in Luxury conference New York, May 9

Furla joins fur-free fashion movement
Hubert de Givenchy’s passing marks end of an era
Hubert de Givenchy, fashion legend who popularized “little black dress,” dies at 91

Hublot extends Ferrari affiliation to frozen tracks
Gucci shares words of empowerment in artful approach
International Women’s Day sparks charitable, empowering efforts

Breitling teams with Ocean Conservancy to tackle trash
Aston Martin taps Tag Heuer as official watch partner
Galeries Lafayette heightens anticipation for physical space for the arts

Margot Robbie steps onto Oscars red carpet as Chanel ambassador
Lancôme mobilizes ambassadors, friends to rewrite women’s futures
Dolce & Gabbana puts spotlight on accessories in drone display

Rolls-Royce grows apprenticeship program for 2018
Gucci marches for gun control after Florida massacre
Chanel beauty pop-up gives lip service to Los Angeles

DVF to hold 4-day event exploring women in charge
Made in Italy gets museum treatment in Milan
David Yurman takes female empowerment position to film

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now