American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Events

LVMH spotlights 25 years of environmental responsibility in video, event retrospective
One-off Gucci dress centerpiece of Björk’s The Gate
Dom Pérignon uses prisms, light to drink the stars

Kering Group sets business standard for CSR, says Dow Jones
Matchesfashion links with Eco-Age for sustainability program
Rolls-Royce brings invitation-only art to all through museum sponsorship

Tmall links with NYFW to bring US designers into China
Fendi partners with Galleria Borghese to spread Italian culture
Hurricanes Irma, Jose ravaged the Caribbean’s hospitality industry, but Miami will bounce back

Galeries Lafayette, Printemps ramp up neighborhood presence ahead of Olympics
BMW expands art fair affiliations with art berlin sponsorship
Lalique, Steinway & Sons to auction one-off piano in Hong Kong

Tiffany rallies support during NYFW to end elephant poaching
Tiffany sponsors young artists award to cultivate flourishing careers
Armani establishes course to train up-and-coming film talents

Yves Saint Laurent co-founder Pierre Bergé dies
Aston Martin creates beauty with restaurant-showroom combination
How Hurricane Irma will impact Miami beyond property damage

Kering combines history, creation for 2017 Heritage Days
Saks teams with Jennifer Lopez, Missoni for cancer awareness
Tom Ford tells it how it is for NYFW fragrance launch

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now