American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Events

Louis Vuitton drives sports fans to trunk-focused exhibition
Jet Aviation gives back to community, raises $46K for Boys & Girls Club
Starwood unveils human rights policy to maintain ethical standing

Fondation Louis Vuitton examines economy, society in Chinese art exhibition
Brands can learn from the poor reputation of the world’s wealthy
Harry Winston examines multifaceted founder in Geneva retrospective

Aston Martin, Christie’s to auction off Bond car for charity
Yoox gets “dolled up” for Condé Nast children’s charity
LVMH preserves, transmits luxury craftsmanship in new ESSEC chair

Market-specific celebrities and nuances help locate luxury consumers
Kering Group, Sundance Institute pledge support to women in film
CFDA designers craft one-off footballs for Super Bowl 50

Max Mara inaugurates $10K Young Visionary Award
Jaguar Land Rover recognized for military support with gold award
Bulgari highlights role in Italian fashion’s rise with exhibit sponsorship

NetJets names Maria Sharapova latest brand ambassador
Paris security to be enhanced ahead of fashion shows
Jet Aviation showcases latest planes for charitable cause

LVMH Prize shares past success stories to open 2016 edition
Hermès pledges love to big cats in Robert Dallet exhibit
Louis Vuitton petitions pinky swears from cause-minded consumers

LATEST HEADLINES
MOST POPULAR
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now