Marketing

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Brands need to adapt to remain competitive: report

December 15, 2014

Luxury is the seventh largest European economy

December 11, 2014

Consumers still value in-store experiences regardless of digital switch

December 10, 2014

In China quality, exclusivity outweighs price when purchasing luxury goods: survey

December 8, 2014

North Dakota sees largest percent increase of UHNW: report

November 25, 2014

Facebook ranks 3rd for reach, 28th for engagement: report

November 10, 2014

Brand experiences shaped by people on the front lines: BCG

October 21, 2014

Hong Kong consumers spend 4x more on apparel than US counterparts: report

October 20, 2014

Top ranking brands embrace the curated, digital Age of You: report

October 13, 2014

UHNW approach to philanthropy shifts from gifts to targeted projects

October 8, 2014

New routes to loyalty rely on seamless, consumer-focused engagement: report

September 25, 2014

World billionaire population reaches record high: report

September 18, 2014

The “Next 15” will drive 80pc of emerging market growth by 2025: report

July 30, 2014

ROI of events exceeds all other marketing initiatives: report

July 17, 2014

Sequenced call-to-actions superior to sustained ads: report

July 16, 2014

Understanding regional grooming behavior vital to brand growth: survey

July 16, 2014

Emotion generated through consumer experience drives brand loyalty

June 25, 2014

Typecasts about wealthy should be demystified: report

June 12, 2014

60pc of affluent Baby Boomers inclined to use social media: report

May 23, 2014

Pure digital marketing returns on investment with $12.5B profit growth: report

May 8, 2014

Newspapers, tablets have highest media engagement levels among affluent: report

April 30, 2014