American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Travel and hospitality

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Four Seasons shaping focus as travelers seek purpose through authentic experiences
We are in a period of conspicuous leisure: Resonance exec
China’s outbound tourism potential after the coronavirus issue is tackled

Travelers expect more seamless, sustainable experiences: report
Where do travelers want to go next year? Australia, UK and Canada top wish list
Gen Xers leading wellness travel trend as consumers seek calm

2019 Chinese Outbound Travel Report: Key takeaways
Sustainable brands attract more consumers than luxury labels
Value, VIP perks drive loyalty for travel brands: report

Global luxury tourism to reach $831B this year with China, India driving growth
Luxury luggage: Keep cool and carry on
Generation Alpha already influencing travel decisions: report

Half of affluent travelers seek off-the-beaten-path escapes
Latin America, Middle East see largest booking increases for holiday season
Sleep quality leads to hospitality loyalty: J.D. Power

Ownership is dead. Long live usership
Gen Z most likely to splurge on experiential travel
Hoteliers should approach room service as extension of travel experience

Tech-augmented hospitality offers more seamless, relevant experiences
Luxury hotels can leverage social clout to attract young affluents
Gen Z influencing luxury travel trends

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now