LVMH sees 180K visitors for international open house

Published: October 15, 2018

This past weekend, luxury group LVMH Moët Hennessy Louis Vuitton opened the doors to 56 global sites to the public, allowing thousands of visitors the chance to peek behind-the-scenes of its houses.

Loyalty strategies require multigenerational approach

Published: October 15, 2018

As luxury marketers aim to build loyalty programs that appeal to the growing consumer base of millennial and Gen Z shoppers, they may be missing out on the affluent older generations by not taking their needs into account.

Luxury brands think pink for breast cancer awareness

Published: October 12, 2018

To commemorate Breast Cancer Awareness Month, luxury brands across different sectors are turning to storytelling and special events to shed light on the disease and support research efforts.

How to retain digital shoppers: BRP

Published: October 12, 2018

Retailers are too focused on overall sales and figures rather than harnessing the potential of returning customers, who are proven to have lower costs for conversion and have a higher average order value.

Luxury Women to Watch 2019

Published: October 11, 2018

This year’s list of Luxury Women to Watch 2019 features honorees who have set ambitious goals to achieve in a luxury market that, while growing, is also challenged by rapid changes in consumer behavior and technology.

Chinese wealth becoming more concentrated: Hurun

Published: October 11, 2018

While the number of ultra-wealthy Chinese consumers has declined for the first time since 2012, the population of individuals with net worths of more than $290 million is actually greater than it was five years ago.