Tag Heuer cycles for a cure in ambassador-led fundraising effort
LVMH-owned watchmaker Tag Heuer and its high-profile ambassadors will join the Cycle for Survival movement to raise money for rare cancer research.
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Ritz-Carlton yachting vision comes to life as construction kicks off
The Ritz-Carlton Hotel Company is maintaining maritime tradition by celebrating the keel laying of its inaugural yacht at the Hijos De K. Barreras Shipyard in Vigo, Spain.
Threshold for lavish real estate on the rise
The lopsided real estate market, where the availability of homes priced more than $1 million is more abundant than demand, has raised the limit of what is considered luxury to a much higher level.
Millennials’ saving habits to catalyze future luxury dominance
A recent study has shown that millennials are outperforming older generations in saving for their future, making the demographic a valuable future investment for luxury brands.
55pc of all search now begins on Amazon
NEW YORK – While the overall shift away from offline marketing to digital has long been anticipated, new data reveals that marketers may have underestimated how rapidly the evolution would occur.
Last few days! Register now for Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
Register now for the nation’s premier conference focused on how the luxury business will have to evolve in 2018 as the notion of exclusivity through product, distribution, marketing and experience is challenged. Event on Jan. 17 in New York. Speaker list, agenda and registration link in article.
F.P. Journe discontinues Sonnerie Souveraine to delight of collectors
Swiss watchmaker F.P. Journe is bidding farewell to the Sonnerie Souveraine timepiece in anticipation of a new grand complication debuting in 2019.
Moncler, UNICEF team to bundle up children in need for winter
Outerwear label Moncler is helping children in need of warm, winter coats through a project with UNICEF.
Last few days! Register now for Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
Register now for the nation’s premier conference focused on how the luxury business will have to evolve in 2018 as the notion of exclusivity through product, distribution, marketing and experience is challenged. Event on Jan. 17 in New York. Speaker list, agenda and registration link in article.
Luxury makes direct connection to social media users via societal causes
New research shows that consumers are more likely to be loyal to brands who share their core values on social issues, making luxury marketers’ reliance on a philanthropic image highly important.