Pokémon GO has taken over the world. Reports from SimilarWeb emerged on July 11 morning that the application had overtaken Tinder in Android app downloads and expected to overtake Twitter in daily active users.
Swiss jewelry brand Chopard has been appointed as the official timekeeper of the world’s longest-running motoring event.
Tourists account for around 30 percent of revenue from luxury good sales, according to a new study from ContactLab and Exane BNP Paribas.
A recent report from Ericsson predicted that 90 percent of all Internet traffic will be driven by smartphones by the end of 2021. This means that whether you are in financial services, insurance, travel, media or retail, digital businesses need to ensure that their mobile applications are on-point with what consumers expect.
The Metropolitan Museum of Art’s Costume Institute has extended the viewing of this year’s “Manus x Machina: Fashion in an Age of Technology” exhibition through Labor Day.
Shoppers who receive branded messages at the right time in the store are 7.5 times more likely to seek out the product off the shelf than those that do not.
Department store chain Neiman Marcus has temporarily shuttered its Downtown Dallas flagship after a mass shooting in the city on the evening of July 7.
Although the definition of what constitutes a celebrity has evolved with the advancement of social media, a new report by Celebrity Intelligence finds that 40 percent of agency respondents feel that celebrity-driven marketing strategies remain very effective.
Following a sales rep exit – whether voluntary or involuntary – what should you do after you have ended building access and changed passwords?
Considering that people with access to a smartphone or tablet now spend an average of three hours on them per day, and 84 percent of all smartphone time is spent in-app, in-app advertising is increasingly critical for brands, advertisers, marketers and agencies.
