Chandon to host its squad at invite-only fete in New York
LVMH-owned Domaine Chandon is cultivating the guest list for its inaugural American Summer Fete in New York from its Instagram community.
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Using high-impact ad units for immersive content
According to Cisco, more people will have mobile phones (5.4 billion) than electricity (5.3 billion), running water (3.5 billion) and cars (2.8 billion) by 2020.
Second Annual Family Polo Day celebrated at Greenwich Polo Club
The Luxury Marketing Council of Connecticut-Hudson Valley held its Second Annual Polo Family Day on Sunday, June 12 at the Greenwich Polo Club in Greenwich, CT.
Luxury marketers are in the happiness business
Through the research process, it has become clear to me that at its heart, every brand participating in the luxury market is ultimately in the happiness business.
Fairmont continues to bee sustainable, expands apiary program
Fairmont Hotels and Resorts across the United States are buzzing with new residents.
Current retail technology and consumer behavior not yet in sync: report
Retailers are currently in the investment and adoption phase of the future of retail, a plateau on which practices and consumer behavior have yet to catch up with technology, according to a report by Walker Sands.
Increased spontaneous and offseason vacations propel travel growth: report
International tourism will grow 4.3 percent in 2016, with demand highest in Asia and North America, according to a Positive Luxury study on the state of travel.
How brands can conquer Apple Watch retailing via coupons, loyalty
Although the art of purchasing via Apple Watch applications has not yet reached its zenith – with 24 percent of consumers wary of making impulse buys on the wearable – retailers can fuel sales by offering in-store shoppers easy access to coupons and loyalty programs, according to a GPShopper report.
Blueprint for profitable luxury collaborations and partnerships: Part I
A decade ago if you asked 100 luxury brands in a room for a show of hands as to how many had engaged in a strategic partnership or collaboration with a kindred-spirit luxury brand, you would be lucky to see five hands raised.
4 steps to maximize app marketing
Nielsen estimates that the average person now spends 30 hours per month using apps.