37pc of mobile users blocked ads in Q4: report
The use of ad-blocking software, which had been stable for a while, grew 10 percent during the fourth quarter of 2015, driven by increasing use on mobile, according to new data from GlobalWebIndex.
The use of ad-blocking software, which had been stable for a while, grew 10 percent during the fourth quarter of 2015, driven by increasing use on mobile, according to new data from GlobalWebIndex.
Hospitality group Starwood Hotels & Resorts is continuing to position itself as a global responsibility leader.
To industry pundits and casual observers, it came as a shock this week when Apple projected that growth for its iPhone sales would hit the slowest pace since 2007, the year of the iconic phone’s release.
LVMH’s Fondation Louis Vuitton is celebrating the contemporary art scene of China in its latest exhibition.
The luxury conversation occurring across social media channels has increased by 75 percent year-over-year, according to a new report by NetBase.
With live-streaming of fashion shows the norm, the buzz that a brand can create is little more than the 12 minutes of its duration, and then we are all onto the next event.
Since digital media platforms have come into existence, sports brands have used them as mechanisms to shout to their audience. This has resulted in a megaphone for teams and leagues to tell their stories. The conversation has essentially been a one-way experience where teams would hope that fans would find them.
Your effectiveness as a marketer or retailer of true luxury products or services could be substantially influenced by your answer to this question.
The majority of brands now have influencer marketing strategies, but budget remains an obstacle, according to a new report from Fashion and Beauty Monitor.
Mobile wallet adoption has been slow to catch on, but if developers educate consumers on user experiences, these platforms may hit their stride in 2016, according to a new report from Citi Retail Services.