Amazon poised to gobble up Canadian ecommerce sales: L2
A new report by L2 and Google Canada found that a shabby omnichannel environment in Canada has pushed consumers to look across the border for ecommerce, clearing the field for Amazon.
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Bulgari fetes heritage with Spanish Steps restoration project
Italy’s Bulgari is investing in Italian heritage projects as a way to give back, while also celebrating its 130th anniversary, with a $2 million pledge to restore Rome’s Spanish Steps over a two-year period.
Land Rover boosts sailing credibility via Red Bull Extreme Sailing partnership
Britain’s Land Rover is augmenting its position in the world of sailing through a partnership with the Red Bull Extreme Sailing Team.
Responsive Web design is not nearly enough
We have spent more than a decade optimizing desktop Web sites, primarily to improve conversions. So why are we not making similar investments, particularly in analytics, for mobile?
Barneys, Roche Bobois showcase artistic interiors at charity event during Architectural Digest show
During Architectural Digest’s Home Design Show a number of brands are taking the opportunity to align themselves with a cause.
Visual Web makes luxury brands see digital in different light
With the rise of visual social media platforms such as Pinterest and Instagram, luxury brands suddenly have a channel to effectively communicate their products and services in the most simplistic, yet powerful way.
Kering positions itself as sustainability leader with conference speaking engagement
Luxury conglomerate Kering will speak at the third Copenhagen Fashion Summit on sustainability to highlight its work.
Fairmont Hotels unearths array of anniversaries to stoke traffic
Fairmont Hotels and Resorts is seeking to rejuvenate its North American properties with various anniversary celebrations.
How messaging apps can monetize their platforms
As the messaging application market has rapidly exploded, monetization has been making headlines. Take the Facebook and WhatsApp acquisition news – what was the main focus on the analyst call? Monetization.
Jaguar Land Rover grows philanthropy efforts with $130K grant to P.S. Arts
Jaguar Land Rover is increasing the efficacy of arts education nonprofit P.S. Arts with a grant that falls under the brand’s overarching corporate social responsibility platform.