American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions

How new luxury is undermining the old guard
October 27, 2016
As Paris reels from terrorism, peaceful nations see increased interest from affluent travelers
October 27, 2016
Retailers still dragging their feet in the mobile transition: report
October 27, 2016

Travel brands poised to grow exponentially with mobile marketing
October 27, 2016
Trump brand has become more toxic following vulgar remarks: Brand Keys
October 26, 2016
Can luxury brands avoid deep discounts this holiday season?
October 26, 2016

96pc of consumers seek others’ opinions before making a purchase
October 26, 2016
66pc of global online consumers now shop across borders: report
October 26, 2016
Mobile customers want these 3 things from luxury brands
October 26, 2016

Holistic approach needed for Instagram success: Fashionbi
October 25, 2016
How to drive influencer engagement through retail
October 25, 2016
How to get mobile-ready this holiday season
October 25, 2016

Luxury market to see 4pc compound annual growth revenue increase by 2020
October 24, 2016
Apple corrals upscale consumers’ desire with iPhone 7 launch: report
October 24, 2016
Affluent consumers look to feel happy about purchases above all else: report
October 24, 2016

SMS is not email
October 24, 2016
Marc Newson, Jaeger-LeCoultre update Atmos Clock to icon of style
October 21, 2016
Met’s Costume Institute to honor “anti-fashion” in 2017 gala theme
October 21, 2016

Can luxury brands bridge gap between ecommerce and brand experience?
October 21, 2016
Department store’s online sales success relies on product guides: report
October 21, 2016
Marketing to the Smartphonista: A new generation of digital buyers
October 21, 2016

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions