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Gucci puts focus on female photography in editorial exhibits

March 16, 2017

Unpublished Beata by Petra Collins, ‘Az én Családom’ or My Family, Budapest Unpublished Beata by Petra Collins, "Az én Családom" or My Family, Budapest, August 2016

 

Italian fashion house Gucci is translating creative director Alessandro Michele’s A Magazine Curated By issue to a new medium through a trio of exhibitions.

Building off Mr. Michele’s edition of the collaborative fashion magazine, released last November, the brand and publication are co-hosting a series of three photography exhibits in Asia this spring. Through this multi-city tour, the partners will extend the impact of the issue by presenting it in new format.

Exhibit A

A Magazine Curated By was developed “carte blanche” by Walter Van Beirendonck in 2001. The free-rein concept picks a new fashion designer as guest curator to explore a theme from their personal perspective for each issue.

Mr. Michele worked with the publication for its 16th edition. In the 280-page issue, Mr. Michele tasked out an unprecedented roster of international creatives to offer their perspective on the phrase, “blind for love” (see story).

gucci.alessandro michele AMag Curated content

A Magazine Curated By Alessandro Michele

Now the collaboration is being extended through a traveling exhibit, which will visit Hong Kong, Beijing and Taipei.

Each exhibition will be dedicated to the work of one female photographer.

Coinciding with Art Basel Hong Kong will be a showcase of Petra Collins’ family portraiture taken in Hungary. Coco Capitán shots of Rome and Florence, along with her handwriting, will be on display in Beijing a few days later.

Wrapping up the series is a study of Joshua Tree by Gia Coppola in Taipei.

Alongside the women’s work will be a display of items and prints from the pages of Mr. Michele’s issue. This “cabinet of curiosities” will be handpicked by A Magazine Curated By editor-in-chief Dan Thawley, who also serves as the exhibit’s curator.

Each exhibit will house a projection room where an audio-visual display of the issue will immerse videos in the editorial project.