Dave Charest

news@napean.com

What the future of mobile data has in store

Single-channel approaches to customer conversations will not work

Native advertising is underused in the mobile context

Book excerpt: The Management of Luxury

Must job seekers give employers a reason to reject them?

Can packaging be both luxurious and sustainable?

No mobile commerce site? Your Google search rank is in jeopardy

The hidden power of suggestion in risk-taking

Why is shopping on your phone so difficult?

Luxury marketers must let fans shape the brand story

What to consider when selecting a new CRM system

4 marketing requirements to make 2015 even more profitable

Snapchat opens the floodgates to publishers and brands

How location became the tail wagging the future of mobile ad creative

3 landscape-changing media trends to watch this year

How Apple’s iOS 8 changes the game for brands and retailers

Top questions still puzzling many of today’s mobile app marketers

Foldable big screens the next big thing for mobile?

Consumer shopping experiences set for rapid changes

Will Tiffany’s “Concierge of Love” fix its disappointing holiday gifting season?

Making a case for native advertising on mobile