American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Mickey Alam Khan

mickey@napean.com

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Maintaining a high-touch experience in the new normal
Subscribe now: Full access to 90,000+ articles, reports, videos and images

Subscribe now: Full access to 90,000+ articles, reports, videos and images
French conglomerates LVMH, Kering reaffirm support for environment
Kering sponsors France’s We Love Green event as it goes virtual

Subscribe now: Full access to 90,000+ articles, reports, videos and images
Post-work shopping may suffer once stores reopen with fewer office-goers
Gucci and parent Kering take bold stand against racism, police violence in US

How public shaming changed status signaling
Rejection of Valentino trademark application: How the US trademark office evaluates trademarks
Dior Talks debuts “The Female Gaze” in its next podcast series

Kering reaffirms support LGBTQIA+ in June Pride month
TikTok: Rising star of social beauty
Copenhagen Fashion Week SS21 to go ahead in person Aug. 9-12

Informa allies with NuOrder to launch fashion’s largest digital tradeshow
10 steps for brands to journey from privileged access to advanced personalization
Luxury brands will need to redesign physical stores for new world order

Overseas obstacles for Chinese companies in a post-COVID-19 world
Luxury Item podcast interview: Luxury Daily editor Mickey Alam Khan on luxury after COVID-19
Financial realities, market losses hurting affluent consumers’ view of own financial advisors

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now