American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Mickey Alam Khan

mickey@napean.com

Kering hosts hackathon to support sustainable luxury
Ulysse Nardin helps vets hit the waves
Cosmetics industry tops fashion for sustainability media impact

Rolls-Royce reveals new vision for Art Program
Holiday sales growth projected to be steeper this year
Leonard A. Lauder to be lauded at Lincoln Center gala

Kering teams with Phaidon, Artspace on art for a cause
How innovative beauty brands attract Gen Z consumers
Crystal welcomes aboard Broadway stars

Flexjet extends owner experience to exclusive forums
Gen Z-friendly Louis Vuitton, Gucci most searched luxury brands
Customer experience is essential to client retention: Magellan Jets owner

New York’s luxury real estate slump continues
Michael Kors taps Lupita Nyong’o as face of philanthropic campaign
UHNW wealth dropped in 2018 as priorities shifted to preservation

Register now: China Outlook 2020 conference Nov. 6 New York
LVMH supports craft preservation with refugee artisan association
Register now: China Outlook 2020 conference Nov. 6 New York

Customer experience means understanding clients’ needs
Audi finds most drivers curious, but uninformed about AVs
Rebranding can revive your business

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now