American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Events

Giorgio Armani Beauty fetes film relationship via festival sponsorship
Ralph Lauren celebrates 50th anniversary with Central Park show
Announcing: Luxury Marketing Forum New York Sept. 26

Hublot furthers Mediterranean presence via Porto Montenegro partnership
Luxury automakers congregate at Silverstone Classic
Announcing: Luxury Marketing Forum New York Sept. 26

Announcing: Luxury Marketing Forum New York Sept. 26
Ferragamo joins with Polimoda for Master’s in Shoe Design program
Loewe uses fashion to fundraise for elephant conservation

What can luxury retailers learn from Amazon Prime Day?
George Jensen exhibit documents Scandinavian design’s rise
Hermès brings consumers into its creative experience

Luxury automakers gather at Goodwood Festival
Gucci explores late ‘80s music scene with Frieze
McLaren designs bespoke model for charity

Phillips showcases art, design through exhibition platform
Art Basel highlights intersections of art with luxury, technology
Luxury brands must balance between tradition and innovation

How competitive brands can work profitably together
Gucci Garden highlights Björk collaboration in exhibition
Lexus tees up golf experiences for U.S. Open Championship

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now