American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Events

Kering continues textile-focused innovation accelerator
BMW paints a picture of the future with Frieze London
Guo Pei’s couture designs celebrated at SCAD exhibit

Galeries Lafayette brings its arts foundation to bricks-and-mortar
Rolls-Royce embraces consumers’ lifestyle for Mediterranean holiday
Stella McCartney enters the lab to further sustainability cause

Marni, Vogue share expressions of beauty for limited-edition goods
Indian Motorcycle appeals to today’s consumer with experience-based purchase
Jaguar proves performance of SUV release with world record feat

Causes and nonprofits – Luxury Memo special report
Sotheby’s to sell mementos of space exploration in upcoming auction
Patek Philippe recreates Geneva brand site visits in New York exhibit

LVMH dares employees to flex entrepreneurial muscle
Gucci’s Marco Bizzarri awarded French Legion of Honor
Alaïa pays tribute to Ferragamo founder on the catwalk

Fashion insiders turn flip flops into art for female-focused charity
State of luxury events – Luxury Memo special report
John Hardy links with Feed for gift with purpose

State of luxury events – Luxury Memo special report
Kenzo World receives 8 awards, including Titanium Lion at Cannes Lions
State of luxury events – Luxury Memo special report

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now