American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

News

Majority of luxury shoppers favor ecommerce over bricks-and-mortar
Are luxury brands engaging their WeChat communities?
5pc of advertising spend dedicated to multicultural audiences: ANA

Luxury real estate sees slight turnaround in Q2
Can luxury streetwear sustain growth?
Consumers lack confidence in auto’s future mobility

Sneakers, streetwear dominate Q2 in fashion
Consumers migrating out of densely populated metros
It takes more than rewards to earn loyalty of today’s shoppers: report

Sleep quality leads to hospitality loyalty: J.D. Power
Porsche tops in driver satisfaction as automakers improve: J.D. Power
Bricks-and-mortar still reigns for jewelry retail: report

5 ways for home brands to connect with luxury homeowners
Optimism falls among US fashion brands as costs climb
Women investors less financially prepared: report

Complicated consumers require data-driven business decisions
Defining the right social impact platform for your brand
New York’s luxury real estate falters ahead of increased taxes

Luxury brands face crisis of meaning
Gen Z most likely to splurge on experiential travel
LVMH chief becomes second wealthiest in the world

LATEST HEADLINES
MOST POPULAR
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now