American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Subscribe now: Full access to 90,000+ articles, reports, videos and images
June 19, 2020
Fraud in the Age of Coronavirus
June 19, 2020
Pre-owned fashion items loom large in US, UK and China wardrobes
June 18, 2020

5 laws of post-pandemic financial recovery
June 18, 2020
What luxury brands can learn from the beauty industry’s ecommerce boom
June 18, 2020
Subscribe now: Full access to 90,000+ articles, reports, videos and images
June 18, 2020

Why luxury brands should hire equity officers
June 17, 2020
While luxury watchmakers faced overall decrease in online interest, some brands beat the odds
June 17, 2020
Subscribe now: Full access to 90,000+ articles, reports, videos and images
June 17, 2020

Luxury retailers should leverage COVID-19 to deepen relationships with key clients while pivoting
June 16, 2020
China’s inward turn may cost Western luxury brands overseas
June 16, 2020
Subscribe now: Full access to 90,000+ articles, reports, videos and images
June 16, 2020

US consumers to seek more meaningful gifts with enduring value after lockdown: De Beers
June 15, 2020
Michael Kors latest to ditch New York Fashion Week for own schedule
June 15, 2020
Brand loyalty will not be the same as things reopen: Brandwatch
June 15, 2020

How affluent Korean customers helped save their luxury market
June 15, 2020
Subscribe now: Full access to 90,000+ articles, reports, videos and images
June 15, 2020
How luxury execs can demonstrate courage in the post-pandemic era
June 15, 2020

Subscribe now: Full access to 90,000+ articles, reports, videos and images
June 12, 2020
London Fashion Week goes digital, gender neutral under creative eye of Wednesday Agency
June 12, 2020
Alternative options for US consultants and small brands not eligible for PPP or EIDL funding
June 12, 2020

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions