Published: May 1, 2015
NEW YORK – Optimism, in personal finances and the economy, has reached its highest point in four years, with 51 percent of affluent consumers expressing optimistic viewpoints of the current market, according to a senior executive from the Ipsos Affluent Survey at the Luxury Insights Summit 2015 April 29.
Published: May 1, 2015
NEW YORK – Luxury brands are constantly relating to their heritage and codes, but true value lies in the ability to relate those concepts to the values of like-minded affluents, according to an executive from Wealth-X at the Luxury Insights Summit 2015 April 29.
Published: May 1, 2015
Programmatic has completely changed the way that online ad buying works. Many businesses are quickly converting to this new method of buying and selling ad space. Yet, some are left wondering, what is it about this fairly new concept that is taking the digital advertising world by storm?
Published: April 30, 2015
Global cruise line Cunard is coming to the aid of the Nepalese earthquake victims with a $100,000 donation and an online crowdfunding campaign.
Published: April 30, 2015
NEW YORK – A brand is a living entity constantly adapting to external forces, according to an executive from Interbrand at the Luxury Insights Summit 2015 April 29.
Published: April 30, 2015
NEW YORK – Luxury marketers disregard the broader marketplace at their own peril, according to the founder of the Shullman Research Center at the Luxury Insights Summit 2015 April 29.
Published: April 30, 2015
NEW YORK – The idea of luxury changes depending on who you ask, but a few core pillars tend to emerge, according to a McCann Truth Central panel at the Luxury Insights Summit 2015 April 29.
Published: April 30, 2015
NEW YORK – A Forrester Research analyst at the Mcommerce Summit: State of Mobile Commerce 2015 explained the importance of developing a multichannel approach to keep up with consumers’ constantly evolving behavior and continual shift toward mobile.
Published: April 29, 2015
The Langham, London is continuing its 150th anniversary with a chance to win a special tea time reservation for the milestone where the tea is served at its original price from 150 years ago.
Published: April 29, 2015
Forty-eight percent of British consumers in the market for a used car are undecided about what vehicle they want, according to research by Auto Trader.