Inspirato elucidates vacation rental tendencies
American Express’ private travel club Inspirato released a report that examines the typical renter of vacation homes.
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Hasselblad presents booth at photokina to reach photography enthusiasts
Swedish camera brand Hasselblad Bron is gearing up for its exhibition at the imaging fair photokina 2014.
8 ways mobile can work harder for brands and retailers
From the marketing side of the house, mobile continues to be viewed as a promotional channel. With few exceptions, consumer relationship development and nurturing are not part of the conversation in branded goods makers and their retail channel partners.
Ruinart Champagne sponsors New York City Ballet to align with art enthusiasts
The New York City Ballet will pair with Ruinart Champagne to create the first official Champagne of the dance company.
3 steps that allow mobile programs to build shopper trust
If mobile is such an opportunity, why are more sales not happening through tablets and smartphones?
Oscar de la Renta provides insider access for charity
U.S. fashion label Oscar de la Renta is partnering with experience marketplace IfOnly to give two consumers an insider’s look at the brand’s upcoming show at Mercedes-Benz Fashion Week in New York.
Waldorf Astoria features driving experience to attract car enthusiasts
Waldorf Astoria Hotels & Resorts is releasing an ultimate driving experience at six of the brand’s locations that will allow guests to drive several luxury vehicles with a professional driver.
Moët & Chandon calls for branded Toastsgrams at US Open
LVMH-owned Champagne maker Moët & Chandon is augmenting its position as the official Champagne of the US Open Aug. 25 with social initiatives.
Why retailers’ print catalogs are making a comeback
A certain Wall Street Journal article has been causing quite a stir lately. The article discusses the fact that big retailers such as Bonobos, IKEA, Athleta and H&M are releasing traditional print catalogs in a digital age – and seeing huge gains.
Omega introduces new timekeeping technology to European Athletic Championships
Swiss watchmaker Omega is sponsoring the Zurich 2014 European Athletics Championships as the official timekeeper of the event.