Why the lackluster mobile giving for Japan’s crises?
As the crises surrounding the recent earthquake, tsunami and nuclear disaster in Japan unfold, mobile giving has not been quite as prevalent as it was just a year ago for Haiti.
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Savile Row’s Henry Poole, Harrods throw weight behind tuxedo push
Savile Row tailor Henry Poole & Co. has teamed up with the London College of Fashion to commemorate “The Little Black Jacket – Celebrating 150 Years of the Tuxedo” with worldwide exhibits.
How hotels can integrate mobile
Hotel chains must leverage the growing consumption patterns of smartphone usage as an always-on device increasingly relied on by frequent travelers before, during and after their trips.
How to inaugurate a new luxury car showroom: Ask Mercedes-Benz
NEW YORK – German automaker Mercedes-Benz is highlighting customer care and product value with the opening of its new flagship Autohaus in Midtown Manhattan and demonstrated these facets with an exclusive event that revealed its new concept car.
Customer engagement in a multichannel world: Don’t reinvent the wheel
Reinventing the wheel in the form of separately managed Web sites or apps for every mobile device type is not only costly and complex with the multiplicity of devices, but it is also becoming impossible.
Creating effective merchandising strategies for mobile
Barclays Capital predicts that U.S. mobile commerce sales are expected to hit $5.3 billion in 2011, up 83 percent from a year ago. What does that mean for mobile merchandising?
Why digital out of home, mobile and social should be BFFs
This year will see a set of very different digital screen mediums all but collide – and that is a good thing.
Luxury consumer spending to rise 8pc to $359B this year: American Express
Despite the recent economic crisis, luxury retail spending has gained momentum as affluent U.S. consumers continue to regain confidence, according to a survey from American Express Publishing and Harrison Group.
50pc affluent consumers do not use social media: Affluence Research Center
Approximately half of upscale consumers do not use social media, which makes some experts wonder if a brand’s primary marketing is being misplaced online, according to a study by the American Affluence Research Center.
Branded mobile apps or group apps?
By the end of 2014, Gartner forecasts there will be more than 185 billion applications downloaded since the launch of the first app store in July 2008.